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Things to Take into Account When Launching eCommerce Websites

eCommerce websites are popping up on a daily basis. However, not all of these websites are equally popular. It is obvious that there are some things that make some of these websites more attractive than the others even when they are selling similar or even the same products. If you are looking for a way to create a good eCommerce website, you must focus on a few important things.

eCommerce website design

This is one of the first things that you should take into account. The web design and user interface of your website must impress the visitors and make them want to stay on your site. Well-established websites don’t have to think about building trust. However, new websites must use every chance to gain confidence and trust. There are a few elements that you should include in the eCommerce website design – a unique logo, different product options, special deals, product reviews, call to action etc. Of course, you also have to design an eCommerce website that makes people feel comfortable.

Social elements

Every modern eCommerce website includes more than one social element. In other words, you must give the users an opportunity to share their purchases with their friends and followers on social networks like Facebook, Twitter, Instagram etc. This is a good way to promote your business without breaking the bank.

Shopping cart

Many people believe that the shopping cart they add on their websites doesn’t play an important role, but they are wrong. It’s a smart move to take some time and explore all the options you have. There are many shopping carts out here and they are not written in the same programming language. The main point is to stick to carts that can help users check their current and previous purchases easily.

SEO

The last thing that we would like to mention is search engine optimization. Start by reading more about the general guidelines provided by the most used search engines. Obviously, you should focus primarily on Google. For example, Google takes the load time of the pages and their responsiveness (mobile friendliness) into consideration when ranking websites. So, when building an eCommerce website, you must think about these recommendations. Our advice is to avoid black hat techniques because they can do more harm than good for your website.

These are some of the things that you should take into account when launching an eCommerce website.

 

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By | 2018-01-24T03:50:03+00:00 January 19th, 2018|BLOG|0 Comments

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